About Google Ads/Adwords
What is Google Adwords?
The parent company of Google is Google Adwords, a fantastic platform for distributing ads. This makes it easier for us to market to companies. Its principal purpose is to enable companies to place ads on the internet in a range of places, including search engines, YouTube, and websites that are part of the Google Display Network (GDN). These commercials appear as text, graphics, videos, or interactive media.
What are the Benefits of Google Adwords?
The main advantage of Google AdWors for businesses is that it allows them to make money from advertising. When a visitor clicks on one of the ads that are placed on your blog, you are compensated. Having simplicity is the second biggest advantage. The first time you set up a Google Adwords campaign can be a little scary, but as long as you follow the instructions, you should be fine. Being a Contextual Ad Network is one benefit. It only shows advertisements that are pertinent to the targeting you have selected because it is a contextual ad network. For example, by placing advertisements on blogs that address car reviews, Google Adwords can help businesses that deal with automobiles, such as those that finance vehicles, cars, tires, etc. This increases the possibility that you
Benefits –
(1) Google’s adwords helps businesses adverise over to Search Network, above 90% of websites/Apps & videos throught its display network.
(2) Unlike traditional marketing methods-Google Ads allow targeting to very specific and relevant audience.
(3) Due to Higher accuracy in targeting users- Ads are highly Profitable.